by Lyn Cantor For communications serviceproviders, 2013 is shaping up as a year of momentous change for mobile serviceproviders. The world is now shipping more smartphones and tablets than PCs, yetoperators struggle each quarter to turn a profit on voice and SMS service. As a result, they’re seeking to emulatethe practices of over-the-top (OTT) applications — even partnering with or acquiringthose companies in some instances.
At the same time, this consumerdemand for mobile technology poses new challenges that the savvy mobileoperators will convert into opportunities to monetize its services and boostcustomer loyalty.
There are five challenges thatare redrawing the industry landscape. The operators who become the mostproactive in addressing these developments are certain to become the favoritesof customers and the leaders in the mobile industry.
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